Ensuring your plugins are current is crucial for maintaining the stability and security of your WordPress website. Moreover, it allows you to benefit from any fresh features introduced by the plugin creators. Keep it up-to-date and enjoy a safe, smooth-running site! Updating your WordPress plugins is a vital part of any regular WordPress maintenance. Yet, […]
If you own a website, you must maintain it to keep it running smoothly and reduce the risks of your website going down. WordPress websites are no different and need regular maintenance to keep them in tip-top condition. In this blog post, we will explore why you need to keep your WordPress website up-to-date and […]
In today's digital landscape, businesses strive to stay ahead of the competition by maximising their online presence. Digital marketing agencies are also continually seeking ways to hold onto existing clients and attract new ones. One solution that has emerged to address this need is White Label SEO. But what exactly is it, and how can […]
Does website speed matter? In a world of Amazon Prime, digital downloads and streaming, we as a society are getting used to getting what we want when we want it and quicker than ever before. How we consume news and entertainment and interact with businesses is no different, so website speed matters more now than […]
Like most industries, website design has many buzzwords and jargon to wade through that might not always make much sense. One such term is responsive web design, but what exactly is it? This blog post will delve into responsive website design and why you need to care as a small business owner. What Is Responsive […]
Setting up your own eCommerce business can be stressful. Knowing which system to run your online store can be tricky, as there are numerous systems that all claim to be the best or the solution suits your online store's needs. One of these systems is WooCommerce, which works in tandem with WordPress. This blog aims […]
GDPR has been around now since 2018, yet it is still a hot topic for website owners who risk massive fines for not being GDPR compliant in handling their customer's and website visitors' data. Much of the GDPR is the same as the UK's predecessor, the Data Protection Act; however, there are some new rules […]
Are you thinking about investing in SEO? Are you asking yourself questions such as, can SEO help my business? Never fear E2E are here to tell you what SEO is and how it can help your business grow! What Exactly Is SEO? SEO stands for Search Engine Optimisation and involves optimising your entire online presence […]
Getting your business online can be like trying to paddle a canoe up a hill in custard, aka hard work! There are a million and one things to look at and deal with, from contacting a web designer to having to filter through the vastly varying quotations you have been provided with, not to mention […]
If you own a website or thinking of buying one, you might have come across the term web hosting and might be thinking, what is it, and why do I need it? You are not alone in wondering what website hosting is; it is one of the most common questions web developers will be asked […]
Running an agency can be hard work, and trying to ensure you have the resources on hand to fulfil your client's needs can be the most challenging part of any business, not just when operating in digital marketing or web development! This is where white label services can help your business grow while saving money […]
Images and visual content make up a large part of how your website looks and how appealing it is to your visitors. Sadly, images can play a significant role in your website's performance and could do more harm than good. Website images can impact your user experience in many ways, including slow loading times, unresponsive design, impact […]
If you are looking to attract more customers to your business from the local area, then local SEO is one of the top ways you can approach this. Local SEO has many elements, but your business Google My Business listing is one of the main components. One of the ranking factors for your G.M.B. listing is customer […]
The world is busy, and no one likes to be left waiting for anything, let alone a website to load! If your website takes more than 3 seconds to load, the rate at which people will click away from more than doubles, so all that effort in marketing your business and getting more website traffic […]
When designing a website for your business, it can be tempting to build and develop it how you want it to look or how you want it to flow. The issue with this, and as many a web developer will tell you, is that - your website is not for you; it is for your […]
The digital age is here, and investment in your digital presence is no longer a luxury but a must if you want your business to succeed. Your website needs to be the cornerstone of all your business marketing efforts. From social media to SEO and email marketing - they all lead back to your website. […]
Frequently asked question pages are often an afterthought for most website owners and nearly always underutilised in any meaningful way, which is a big mistake! FAQ pages are a goldmine for helping with SEO, content marketing and increasing your website traffic. Regardless of your type of business, be it a service business, eCommerce business, B2B […]
There is no denying that the internet has changed how we approach most aspects of our lives. Gone are the days of being called A1 something or other to appear top of the page in Yellow Pages or BT directory and other local marketing techniques. If you want to be found by customers local to […]
There has been a debate raging over which is better for your business, PPC or SEO. It has been debated to within an inch of its life for probably the best part of 2 decades now - yet no one seems to be able to come up with a definitive answer; why? The truth is […]
Creating a website is easy, right? Just throw a few images on a page, add a bit of text and a big button saying buy my products/services! Nothing could be further from the truth, but sadly, many website owners believe this is the case and then wonder why the website is not repaying their investment […]
The internet is a wonderful and powerful tool for business owners, but it is also a vast expanse of websites fighting for consumers' attention. Conservative estimates of the number of websites live today on the world wide web put the figure at 1.8 billion websites, although this figure changes every second! At E2E, we don't […]
In 1991 the first website was born. Purely black and white text with the iconic blue clickable links. Over the past 30 years it’s evolved and morphed into worlds apart from where it started. The oldest websites known to be still running is acme.com which pretty much embodies what a lot of websites looked like […]
Do you know what page retention is? If not, don't worry! This blog post will answer that question and more. Page retention refers to the percentage of visitors who return to your website after viewing one page. The page retention rate can indicate how successful your content is at keeping people on your site for […]
You’ve heard of Google - it’s probably one of the most widely used words today. In fact, it’s become synonymous with “search.” If you ask someone a question nowadays, and they don’t know the answer, you are very likely to hear “just Google it” in response. In the same vein, if you yourself wish to […]
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